MP3: Greatest Hits: PopStuff Doesn’t Believe the Hype
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2013-05-06-popstuff-hype.mp3
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" Marketers often depend on hype to foster interest in a product, but sometimes, the hype machine backfires. Tracy and Holly talk about the hype cycle and hash out how it applies to tech, movies, music and other consumables." Source: howstuffworks.com
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